We highly value the privacy of our users, and as a testament to our commitment, we have developed this Privacy Policy. It governs the use of our Services and outlines the data collection process, storage procedures, potential uses of the data, sharing practices, and your choices regarding its utilization. We encourage you to read this Privacy Policy carefully and completely to understand how we handle your information when you engage with our Services.
As the entity responsible for handling your personal data provided to, collected by, or processed in connection with our Services, we are the controller of such information.
1. Application of this Privacy Policy.
Amourlee ("we" and "us") respects the privacy of its users and has developed this Privacy Policy to demonstrate its commitment to protecting your privacy. This Privacy Policy governs your use of Amourlee.com ("Service") and describes the data we collect, how it is stored, how that data may be used, with whom it may be shared, and your choices about such uses and disclosures. Please be sure to carefully read the entirety of this Privacy Policy when using our Service.
Check the Amourlee' Terms of Use and Terms and Conditions of Service ("Terms of Service") for the meaning of defined words (those with capital letters) not explicitly defined in this Privacy Policy.
2. Who we are.
is a controller of your personal data provided to, or collected by or for, or processed in connection with our Service.
If you have any questions about how we protect or use your data, please email us at [email protected].
3. What kinds of data do we collect about you?
We collect data you make available to us voluntarily on the Amourlee in various situations (e.g., when you send us an e-mail). We also collect data automatically from Amourlee (e.g. your IP address).
3.1. Data you give us
You may provide us data in different ways. For example, we collect and store data that you give us when you register a user profile ("Profile") or respond to Amourlee emails or report a problem with the Service. The data that you give us includes:
- Profile data. This includes your name, date of birth and email address. You may optionally provide additional data on your Profile (complete Profile helps you get the most from our Service). This includes your dating preferences,interests and activities, your gender and age, religion, address, photographs, other personal characteristics and demographic data such as your height, weight, body type, marital status, habits, educational background, and hometown.
Because you control your Profile, these details are available to you at any time by accessing your "Profile" page, which gives you the chance to correct or update (other than name, date of birth and email address) your data at any time by logging into Amourlee. Please do not post or add personal data to your Profile that you would not want to be publicly available. We also do not recommend that you put email addresses, instant messaging details, phone numbers, credit card details, national identity numbers, drivers’ licence details in your Profile which may make them open to abuse and misuse. Please be careful about posting sensitive details about yourself on your Profile such as religion, health details, sexual preferences or ethnic background. Where you choose to provide us sensitive data about yourself, you are manifestly making this public to other users and we will process it only on the basis of your explicit consent as required under applicable law
- Identity document data ("ID"). You may voluntarily provide us with your ID for Profile verification or we may ask you to provide your ID for security reasons or when we are required to do so by law.
- Support and communications data. When you contact us (for example, via customer support, feedback forms, or other channels), you may provide information necessary for us to respond to your request. Other individuals may also send requests or messages relating to you. In addition, our moderation tools and teams may collect additional information in the course of investigations to ensure compliance with our Terms and maintain a safe environment. We also process your communications as well as the content you publish in order to operate and secure the Website and Services, protect our community, and facilitate seamless conversations between users.
3.2. Data we collect about you
We collect data through a variety of sources. One of our sources is cookies that record data about the use of our website. With regard to your use of our Services we may automatically collect the following data:
- Navigation data. We collect data about how you navigate and use our Services, such as the types of content you view or engage with or the frequency and duration of your activities.
- Cookies and other similar technologies. As further described in our Cookie Policy, our Service uses cookies to distinguish you from other users. You can control cookies through your browser settings.
- Browser and Device data. We collect data from or about the computers, phones, or other devices where you install or access our Service, depending on the permissions you’ve granted. We may associate the data we collect from your different devices, which helps us provide consistent Services across your devices. Browser and Device data may include data about your Internet browser type, operating system, hardware version, type and model, geolocation, IP address, connection data such as ISP, language and time zone. We also receive the URL of both the site you came from and the one you go to next.
- Data about payments. We collect data about your credit purchase amount, date of credit purchase and payment method.
- Transaction data. When you make payments through the Service, you need to provide financial account data, such as your credit card number, to our third-party service providers. We do not collect or store full credit card number data,though we may receive credit card-related data, data about the transaction, including: date, time and amount of the transaction, the type of payment method used.
3.3. Data about Children
We do not knowingly collect any data about children, minors or anyone under the age of 18. Nor do we knowingly market to children, minors or anyone under the age of 18. If you are less than 18 years old, we request that you do not submit data to us.If we become aware that a child, minor or anyone under the age of 18 has registered with us and provided us with personal data, we will take steps to terminate that Profile and delete their personal data.
To help ensure compliance with this requirement, we implement age verification measures as part of the registration process for users and may request supporting information or documentation when necessary. We continuously invest in and develop technical and procedural tools designed to prevent underage access to our Services.
4. How do we use the data we collect?
We and our service providers use personal data to: (i) provide the Service; (ii) detect and prevent fraud; (iii) promote, analyze and improve our Service.
In particular, we use your personal data in order:
- to provide you with the Services you use or request , for example, we use your data to authenticate you and authorize access to our Services, to suggest your Profile to the users who conduct extensive search by comparing that search parameters to data provided in your Profile.
- to improve our Service by using data about your usage and interaction with our Service. We conduct surveys and research, test features in development. We analyze the data we have to evaluate our Service, and conduct audits and troubleshooting activities to improve our Service content and layouts.
- to personalize the Service for you , such as to select the payment processor available to you, we also may use your data to determine your eligibility for promotions, sweepstakes and contests and show you personalized advertisements, if you provide consent on it.
- to process your payments and send notices about your transactions.
- to verify your identity , including during account verification, background checks on users.
- to prevent, detect, investigate, resolve disputes and/or remediate malicious activities, fraud, other cybercrimes, take legally-required actions or make sure you are a real person and want to avoid fake accounts being created.
- to contact you about our Service matters by email and other ways through our Services, including push notifications. We will send you messages about the availability of our Service, security, payment transactions, status of your orders, legal notices or other service-related information (Service messages). We also send messages about your statistics, such as who visits your Profile, add you to favorites list, like you or send you a message (Statistic messages), you can unsubscribe from Statistic messages at any time. Please be aware that you cannot opt out of receiving Service messages from us.
- to show you advertisements on our Service and/or send you commercial emails about our Service, features, offers, promotions, contests, and events or provide other news or information about third party services that may be of interest to you. We offer you the choice to opt out of advertisement and/or commercial emails at any time through your account settings, device settings, or by following the instructions in our Privacy Policy and Cookie Policy to provide you customer service and support.
We will also notify you if we want to use your personal data for a new or different purpose. We will use your personal data for such other purposes only if and to the extent necessary or permitted by applicable law or with your consent.
5. Legal basis for processing
Our legal basis for collecting and using the personal data will depend on the personal data concerned and the specific context in which we collect it. However, we will normally collect personal data from you only where: (a) we have your consent to do so, (b) where we need the personal data to perform a contract with you (e.g. to deliver the Amourlee Service you have requested), or (c) where the processing is in our or a third party’s legitimate interests (and not overridden by your data protection interests or fundamental rights and freedoms).
6. Retention Period.
We will retain personal data for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.
Please note that we have a variety of obligations to retain the data that you provide to us, including to ensure that transactions can be appropriately processed, settled, refunded or charged-back, to help identify fraud and to comply with anti-money laundering and other laws and rules that apply to us and to our financial service providers. Accordingly, even if you close Profile, we will retain certain Data to meet our obligations.
7. With whom we share your data?
Protection of your personal data is important for us. Your personal data will be shared with third parties only (i) if we have a legal obligation to do so (ii) if the data transfer is necessary for performance of the contract with you, (iii) if you have consented to the transfer of your data.
Third-party service providers and partner companies will receive your data only if and to the extent necessary for performance of our contract with you or with your consent. In such cases, the extent to which data is shared will however be kept to the absolute minimum. To the extent that our service providers come into contact with your personal data, we will make sure that they too will comply with all applicable data protection laws.
We do not share personal data with other companies, organizations and individuals unless one of the following circumstances applies:
With your consent. We will share personal data with other companies, organizations or individuals when we have your consent to do so.
Other users. Any data you include on your Profile and any action you take on our Service may be seen by other users:
- When you update or add a photo (which you can change) is to share it publicly.
- When you like, add to your favorite or visit another user Profile, that person will see it.
- We let senders know when you act on their letters or chat messages.
Service providers. We may share your personal data with third parties that perform certain services on our behalf. We may share your personal data with trusted third parties that perform services on our behalf, such as hosting providers; live chat and customer support service providers; payment processors; marketing service providers; analytics and diagnostics service providers; age verification service providers (e.g., Ondato or similar); application development, backup, and storage providers; providers supporting contests, sweepstakes, surveys, and other features offered through our Service.
These Services process your personal data based on our instructions and in compliance with our Privacy Policy and any other appropriate confidentiality and security measures.
Other Situations. We also may disclose your data, including personal data:
- In response to a subpoena or similar investigative demand, a court order, or a request for cooperation from law enforcement or other government agency; to establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law. In such cases, we may raise or waive any legal objection or right available to us in our sole and exclusive discretion. We carefully review all government and law enforcement requests for data to ensure they are lawful and proportionate, and we disclose only the minimum information required.
- When we believe disclosure is appropriate in connection with efforts to investigate, prevent, or take other action regarding illegal activity, suspected fraud or other wrongdoing; to protect and defend the rights, property or safety of our company, our users, our employees, or others; to comply with applicable law or cooperate with law enforcement; or to enforce our Terms of Service or other agreements or policies.
- In connection with a substantial corporate transaction, such as the sale of our business, a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.
8. International data transfers.
Amourlee is a global business, and to provide our services, we may transfer your personal data to our affiliates, service providers, and business partners in other countries. These locations may have different data protection laws than those in the United States.
When we transfer your data to these countries, we take steps to ensure it remains protected. These measures may include entering into data processing agreements or other contractual safeguards with our third-party partners to ensure they protect your data in a way that is consistent with this Privacy Policy. By using our service, you consent to these transfers.
9. Third-party websites.
There are a number of places on our Service where you may click on a link to access other websites that do not operate under this Privacy Policy. For example, if you click on an advertisement on our Service, you may be taken to a website that we do not control. These third-party websites may independently solicit and collect data, including personal data, from you and, in some instances, provide us with data about your activities on those websites. We recommend that you consult the privacy statements of all third-party websites you visit by clicking on the 'privacy' link typically located at the bottom of the webpage you are visiting.
10. How do we protect your personal data?
We use a variety of security technologies and procedures to help protect your personal data from unauthorized access, use or disclosure.
These measures include:
- Encryption of data in transit (using TLS) and at rest;
- Access controls and authentication procedures to limit access to personal data to authorized personnel only;
- Regular security testing, vulnerability scanning, and monitoring for suspicious activity;
- Secure development practices and regular software updates;
- Employee training on data protection and privacy.
We also maintain procedures to detect, respond to, and report data breaches in accordance with applicable laws. While we take reasonable measures to protect your data, no method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security
11. Changes to this Privacy Policy.
We may modify this Privacy Policy at any time. If we decide to make material changes to this Privacy Policy, we will provide notice through our Service, or by other means, to provide you an opportunity to revise changes before they become effective. We recommend that you add Amourlee to your approved sender list, within your email reader.
If you disagree with the changes to this Privacy Policy, you should close your Profile. Your continued use of our Service after we send a notice about our changes to this Privacy Policy means that you are consenting to the updated Privacy Policy.
12. Privacy Rights.
We respect your privacy and provide you with rights regarding your personal information. These rights may vary depending on your state of residence in the U.S. or your country of residence. To exercise any of these rights, please contact us at [email protected].
Right to Access and Portability You can request to know what personal information we have collected about you, the purpose of its use, and a list of third parties we have shared it with. You can also request a copy of your information in a portable, electronic, and structured format.
Right to Correction If you believe any of the personal information we hold about you is inaccurate or incomplete, you have the right to request that we correct it.
Right to Deletion You can request that we delete the personal information we have collected from you. Please note that we may need to retain certain information for specific, legally permissible reasons, such as completing a transaction, fulfilling legal obligations, or for fraud prevention and security.
Right to Opt-Out of Sale or Sharing Some states and provinces provide the right to opt-out of the "sale" of your personal information or its "sharing" for targeted advertising purposes. We do not sell your personal information for monetary value or share it for cross-context behavioral advertising.
Right to Limit Use of Sensitive Information We do not use sensitive personal information (such as precise geolocation or behavioral data) for purposes other than what is necessary to provide you with our services.
Non-Discrimination We will not discriminate against you for exercising any of your privacy rights. This means we will not deny you services, charge you different prices, or provide a lower quality of service just because you have exercised your rights.
How to Exercise Your Rights:
When you submit a request, we may need to verify your identity to ensure the security of your information. This may involve asking for your name, email, and other details to match them with our records. If you are submitting a request on behalf of someone else, you will need to provide written authorization from them. We will respond to all verifiable requests within the timeframe required by applicable law, typically within 45 days.
Sale of Personal Information
As noted above, we do not sell or share your personal information with third parties for their own advertising or marketing purposes. Our marketing activities are limited to promoting our own services and may include communications such as emails or in-app messages, from which you can always opt out.
13. Contact Us.
If you have any questions or concerns about this Privacy Policy or our collection, use, or storage or your data, please do not hesitate to contact us by mail, e-mail, or phone at:
Mailing address:Attention of: Customer Support,
E-mail: [email protected]
Last updated: 03 September, 2025